Geomarketing has seen quick adoption in consumer-focused transactional industries like retail, helping new up-and-coming brands grow rapidly and compete with big box stores.

What do Dr. John Snow, the 19th century English physician, and Jon Snow, the King of the North in Game of Thrones have in common?

FOSS4G, the annual International Conference for Free and Open Source Software for Geospatial, was held last week in Boston, Massachusetts. FOSS4G is an important conference for the Geospatial community, and one that CARTO has supported for the last several years.

Seattle Poetic Grid, our Map of the Month selection for August 2017, is an interdisciplinary project that maps the sounds of community within a smart city.

Sales and marketing directors all ask the same question: “How do I get my products or services in front of the right people at the right time?”

A central component of territory management is sales territory design. Gartner has found a 73 percent increase in business implementation of territory management software since 2012, a figure likely to increase as more and more companies adopt data-driven strategies.

Geoawesomeness, a website with a self-proclaimed focus on all things geospatial, celebrated its sixth anniversary last month. From posts on recently declassified CIA maps, to tips on geomarketing, to drones and remote sensors, Editor-in-Chief Aleks Buczowski and Managing Editor Muthukumar Kumar have covered a wide range of topics together.

As the importance of location data continues to grow so do the ways you can visualize this information. We’ve scoured the web in search of data visualizations showing the value of location data in its many varieties, and have compiled this mega list to bring you the very best examples. The 80 entries below surprised us, taught us, inspired us, and drastically changed the way we understand location data.

Nonprofits and humanitarian relief agencies are using location data to tackle some of the most challenging problems in the world today: from housing discrimination, to climate change, to disease prevention.

For two days, more than 250 leaders in Location Intelligence gathered at CARTO Locations in Madrid to share and learn new ways businesses are turning location data into outcomes.

Earth Day, an annual event rallying support for environmental protection, will take place this Saturday, and marks the event’s forty-seventh anniversary. A growing environmentally-conscious consumerism among millennials has helped support green initiatives as more and more businesses “go green.”

As massive amounts of data are stockpiled in databases and CRM platforms, executives are turning to data analysts to make sense of it all. But why are so many businesses still struggling to turn location data into profitable outcomes?

The debut of Apple’s iPhone in 2007 ushered in a location data revolution. The exponential rise in mobile devices, crowdsourcing applications, and smart gadgets connected within the Internet of Things over the last decade, however, has generated an unprecedented amount of location data leading to what some are calling Location Data 2.0.

In honor of New York City’s Open Data Week 2017 we’ve compiled a resource featuring 40 smart, data-driven projects reminding us of open data’s value.

When California went on record as experiencing one of the most exceptional droughts in history, even “untouchable” movie stars were fined for watering their lawns.

Retail investments in technology reached an all-time high in 2016, a sign of the industry’s sustained commitment to providing smarter, data-driven retail experiences. But how can retailers ensure a return on these investments in 2017? It all comes back to location data.

The Cajamar Group finds shared interests between the financial sector and data scientists worthy of future investments with the help of location intelligence.

According to an article written by esteemed musicologist Chris Brewer, we unconciously use music to develop the pyschology of our moods. That is to say, we use music to indicate love or heartbreak, to dance, to bring back memories, and to help us relax. Music is a powerful provider of...