5.1 billion people own a cell phone. That ubiquitousness, coupled with innate connectivity, that makes mobile devices, and the data generated by them, the world's most powerful tool for understanding people.
While common methods like isochrones help businesses understand where their customers could come from, Catchments made with human mobility data help businesses see where there customers really are coming and going.
Retail mergers and acquisitions are driving revenue increases, and in this post learn why retail analysts rely on Location Intelligence when making consolidation decisions.
Integrating modern derivative datasets to work alongside existing customer data, and analyzing it all using geospatial analytics will paint a far clearer picture of site health at all scales.
Businesses continue to search in vain for solutions to a wide range of logistics problems, but in this post we’ll highlight how spatial data science drives logistics optimization.