Champions League Insights via Short-Term Rental Data and LI
The travel and hospitality industry, with its innate spatial component is a top-10 growth driving industry for spatial analytics. An understanding of spatial patterns in pe...
Spatial Data
7 Maps Deriving New Insight From Mobile Data
More than 5 billion of the world’s 7.5 billion people own a cell phone. That ubiquitousness, coupled with their innate connectivity, makes mobile devices, and specifically ...
Use Cases
Where Location Intelligence is driving innovation in geomarketing
Frustration with Facebook and Google’s online advertising “duopoly,” which accounted for 63% of all U.S. digital ad revenue in 2017, is leading digital marketers to search ...
Use Cases
Modernizing Catchment Areas With Human Mobility Data
First used in the late 1800’s, Isochrone Maps, which depict the transport times in every direction from a distinct point, have long been an important component in the busin...
Use Cases
3 Ways Maps Can Transform Your Digital Marketing Campaigns
In our rapidly evolving online world, digital marketers constantly have to find new ways to make sure their campaigns are reaching the right people with the right message.
Use Cases
The Biggest Data Trends for Outdoor Advertising in 2017
Today’s online digital “vanity metrics” are proving a challenge for the biggest Out-of-Home (OOH) companies. When the latest viral video ad gets 2 millions daily views, it’...
Use Cases
