Why is CARTO the best Location Intelligence platform?
CARTO connects directly to your data warehouse so you can run queries and spatial analytics natively in the cloud. Avoid the cost of expensive GPU server-based infrastructures and eliminate time spent on data transfers or complex ETL. CARTO is available as a SaaS, self-hosted or hybrid deployment, providing an end-to-end solution for organizations looking to analyze and visualize geospatial data at scale.
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CARTO vs. Kinetica at a glance
CARTO
The cloud-native Location Intelligence platform for teams of all sizes
KINETICA
General and geospatial analytics using GPU accelerated technologies
CARTO
Direct cloud connections with no limitations on multiple data warehouses and databases. All queries are run natively on the data warehouse and no data is stored in CARTO.
Esri
Data is stored in the GPU powered database. Connection service to data sources via JDBC to replicate data in Kinetica.
CARTO
CARTO Data Observatory provides over 12,000 public and premium datasets from a variety of vetted data providers.
Esri
No data offering.
CARTO
Analysis is run natively using Spatial SQL directly in the cloud data warehouse environment.
Esri
Analysis via SQL statements against the Kinetica proprietary database.
CARTO
Create cached map tiles using native data warehouse connections in SQL or in the CARTO Workspace UI. Render tiles on the fly within CARTO Builder. Vector tile support and no server callback.
Esri
Render tiles using GPU services in Kinetica as an exposed web map service using image/raster tiles.
CARTO
More than 100 geospatial functions run natively using spatial SQL, directly in the data warehouse connection.
Esri
100 plus geospatial functions for basic analysis, measurement, relationships, and geometry construction/accessors using a non-standard function format.
CARTO
Complete enrichment support for all 12,000+ datasets in the CARTO Data Observatory, including area weighted interpolation.
Esri
No data enrichment available.
CARTO
Fully cloud-native with serverless connections and deployment.
Esri
Not cloud-native. Uses a GPU accelerated database hosted within cloud services.
CARTO
CARTO sets out clear pricing with no hidden fees. Our flexible license model allows for unlimited users and map viewers, without requiring named user accounts.
Esri
Deployment requires hefty, fixed cost investment in server infrastructure to support GPU processing, regardless of usage.
CARTO
SaaS cloud hosted or a self-hosted option deployed with Docker Compose or Kubernetes.
Esri
Deployments in Docker, Kubernetes, or Manual. Cloud marketplace options in AWS and Azure.
CARTO
Data is not stored in CARTO, only returned via API. Flexible enterprise pricing plans, with all inclusive pricing.
Esri
Data must be stored in the Kinetica database.
CARTO
Single API layer used in all platform products.
Esri
Multiple APIs, each for individual endpoints.
CARTO
CARTO uses and contributes to open source libraries such as Deck GL, React, Geoparquet…
Esri
Open source version is available with some constraints.
CLOUD CONNECTIVITY
Easily connect your spatial data
CARTO integrates with the leading cloud data platforms and analytics tools, including Google BigQuery, Snowflake, Amazon Redshift and Databricks.
DATA ENRICHMENT
Access more than 12,000 geospatial datasets
Our Data Observatory makes it simple for enterprise organizations to access thousands of "always-on" public & premium datasets, enhancing their spatial analysis with data such as demographics, POIs, human mobility, credit card transactions and much more.
SPATIAL ANALYTICS
Rapidly carry out spatial analysis
Data Analysts starting out in location analytics or Data Scientists creating machine-learning models can use CARTO’s services (including geocoding, routing, isolines and basemaps) to speed up the process. Workflows let you design, execute and automate analytics using a visual, no-code tool. Carry out analysis from Jupyter notebooks, or run advanced cloud-native analysis with our Analytics Toolbox.
SOLUTIONS & VISUALIZATION
Build intuitive Location Intelligence apps
Visualization shouldn’t just be pretty maps, it should answer a business question. With CARTO, you can rapidly build Location Intelligence apps or use one of our app templates, providing a solution that your business stakeholders will actually want to use in their day to day, whether it’s for Market Analysis, Site Selection, Out of Home Advertising or Supply Chain Optimization.
WHAT OUR PARTNERS SAY
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“CARTO makes map making easy. I can quickly pull the data in, get it on a map, do some light SQL & then share. Collaboration is easy & within a couple of hours we can have a really great visual product to share with decision-makers.”
Jason McVay,
Associate Data Scientist at Indigo Ag
“In a competitive landscape we need to be smart about where we place lockers across our estate, ensuring we land in the catchment areas of our target demographics. CARTO has made this a much easier process, both in terms of data & their professional services team.”
Neil Drake,
Senior Manager Parcel Service & Format Development, ASDA
“In a competitive landscape we need to be smart about where we place lockers across our estate, ensuring we land in the catchment areas of our target demographics. CARTO has made this a much easier process, both in terms of data & their professional services team.”
Neil Drake,
Senior Manager Parcel Service & Format Development, ASDA
“Using CARTO has enabled us to analyze service qualification at a much larger scale due to its comprehensive support for a wide range of functions and libraries including spatial indexes. This is a gamechanger, modernizing our GIS stack.”
Kendra Lord,
Director of Geospatial Engineering & Analytics at T-Mobile
“Using CARTO has enabled us to analyze service qualification at a much larger scale due to its comprehensive support for a wide range of functions and libraries including spatial indexes. This is a gamechanger, modernizing our GIS stack.”
Kendra Lord,
Director of Geospatial Engineering & Analytics at T-Mobile
You're in good company
Market leaders rely on CARTO to solve spatial problems.
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