.svg){kind=spacer}
Out of Home Targeting
Whether you’re an adtech player, agency, media planner or OOH estate owner, location intelligence plays an essential role in planning, managing & activating outdoor media campaigns. Optimize your geomarketing campaigns & understand the “real-world” behaviour of consumers with new data streams such as human mobility, social media & financial insights to hypertarget your campaigns spatially.
Mobile Online Advertising
Analyzing & visualizing mobile advertising campaigns to understand how the location of impressions affects CTR, leads generated & CPA is becoming a key part of the modern marketer’s data strategy. By crossing online & offline consumer actions, your brand or agency can build geofencing strategies with visitation, demographic & socio economic data to ensure a higher campaign ROI.
Customer Segmentation
Whether you’re a quick service restaurant (QSR), a retailer, a telco or an ecommerce business, using new geospatial data streams to micro-segment your customers & hypertarget your campaigns by location can have a huge impact on sales. Whether it’s financial, human mobility, geosocial or weather data - identifying your audiences on a map can shape your marketing strategies to be more efficient, pushing the right message, to the right audience, at the right time, in the right place.
Over 12,000 geospatial datasets available
Take the pain away from selecting, collecting, and analyzing location to understand site performance with our Data Observatory, a one-stop shop for all things geospatial data.
Augment your sales data and broaden your analysis with a wide range of curated datasets on standardized spatial aggregations, such as foot traffic & credit card transactions.
WHAT OUR CLIENTS SAY
As a multinational leader, we needed a scalable tool that could process lots of different data streams such as social media & road traffic data, at speed. CARTO’s platform & professional services team has been a key part of our success in bringing location analytics to our clients.
Carlos Olmo Sánchez
,
Head of Data & Products at Posterscope
As a multinational leader, we needed a scalable tool that could process lots of different data streams such as social media & road traffic data, at speed. CARTO’s platform & professional services team has been a key part of our success in bringing location analytics to our clients.
Carlos Olmo Sánchez
,
Head of Data & Products at Posterscope
Discover Anagraph’s geomarketing solution that serves as a SaaS platform for online retailers, with a handy Shopify connector.
Augment your own data and broaden your analysis with premium spatial data streams from the largest data providers in the world such as Mastercard, Vodafone, Tomtom & more.
TALK TO US
Request a Demo
Schedule a 20 minute meeting with our experts to understand how you can use spatial analysis in your organization.