Investment Firms & Funds
Private equity firms, ESG investors, pension & hedge fund managers are turning to Spatial Data Science to gain a competitive edge in their screening, portfolio management & investment analysis.
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At EQT, we constantly seek ways to enhance the strategic value of our investments and improve the decision-making process. CARTO has been a game-changer for EQT, their cloud-native platform, seamless data integration, Builder for visualization and Analytics Toolbox make it much easier for us to assess investment opportunities and provide strategic advice to our portfolio companies.
CARTO allows us to use hundreds of spatial variables in our analysis, including demographics, competitor data & credit card transaction data to very quickly gain a competitive information edge in our bidding processes, allowing us to push our assumptions further & faster.
White Space Analysis
In the bidding process, where Private Equity firms have multiple competitor firms against them - using spatial data can provide an information edge to push assumptions further. Investors in the Consumer & Retail sector can use CARTO to carry out white space analysis, uncovering the potential opportunity a large chain of restaurants or stores may have through expansion.
Trade Area Analysis
In Retail & Real Estate M&A, trade areas are fundamental to understand where potential acquisition chains’ customers live in relation to existing or potential business sites. By comparing the number of customers by distance from a business site to the number of households in the study area - your analysts can rapidly gauge the opportunity that a potential investment may have, or that an existing portfolio company may be missing.
Network Analysis
Logistics companies and consumer product manufacturers with chilled & frozen networks can also benefit from geospatial modeling, as distribution represents such a large share of their total opex. With any possible optimization significantly impacting EBITDA (the key metric in the Private Equity world) - many funds are encouraging their portfolio companies to seize the opportunity.
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