Site Selection

Whether it’s expansion, consolidation, or performance monitoring - Location Intelligence is critical to avoid million-dollar mistakes in site selection.

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Trusted by the world's leading companies

Out-position your competition

Whether you’re a telecom operator optimizing network infrastructure to improve coverage and reduce churn; an insurance provider assessing regional risk and customer density for new branch locations; or a private equity firm trying to gauge market potential in the screening process, our platform provides the site selection features you need. Watch an example below.

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Predict performance, don't just monitor it

Our platform is trusted by market leaders across all industries, including retail, telecommunications, insurance, real estate, healthcare, logistics, financial services, and more.

Explore our Data Observatory

Predict performance with the site selection app

Go beyond simple BI maps of sales by store and use our sophisticated analytical models to predict where the next big opportunity is for your operations.

Bring together your existing internal data with external data streams to predict revenues at new or existing sites, using data such as foot traffic, credit card transactions & weather.

Easily share predicted performance insights using our intuitive platform designed for both technical and non-technical teams.

Site selection app - Trade Area Analysis

Pinpoint the whitespace you couldn’t see before

Your “instinct” can’t always tell you where the next big opportunity is, but our whitespace analysis can, avoiding cannibalization and driving smarter, data-backed expansion.

Read Renault's story

Analyze data using workflows, accessing your data in seconds through a simple drag-and-drop interface.

Visualize store catchment / trade areas to understand where your key segments of customers are in relation to your store network & competitor locations.

Enrich your data using our global Spatial Data Catalog to pinpoint key target locations for expansion, in existing territories or new ones.

Identify opportunities your competitors are missing

With consumer behavior changing faster than ever, companies can no longer depend on out-of-date census data to drive decisions.

Download our Key Trends Report

Identify opportunities with the site selection app

Visualize your assets in relation to competitors, ensuring you identify new trends & opportunities before others do.

CARTO’s repository of more than 12,000 datasets ensures you keep your finger on the pulse - whether it’s POIs, social media sentiment; traffic data or demographics.

Avoid making expensive site selection mistakes, saving millions of $ in the process.

Over 12,000 geospatial datasets available

Take the pain away from selecting, collecting, and analyzing location to understand site performance with our Data Observatory, a one-stop shop for all things geospatial data.

Augment your sales data and broaden your analysis with a wide range of curated datasets on standardized spatial aggregations, such as foot traffic & consumer spend indicators.