Spatial Analysis Use Cases

Know that you need to use spatial analysis in your organization but not sure how? Explore the most common use cases for your business.

Site Selection

Whether it’s opening, closing, repurposing or relocating sites - using Spatial Data Science to carry out an effective market analysis to drive decisions around brick & mortar locations is fundamental.

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Geomarketing

Whether you’re planning & measuring the effectiveness of Out of Home (OOH) or Mobile Advertising campaigns, using offline data to understand the “real-world” behaviour of consumers is a must.

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Supply Chain Optimization

Reducing costs & improving visibility through spatially optimized supply chain solutions & routing optimization is fundamental to fulfil today’s consumer’s increasing expectations.

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Out Of Home Analytics

OOH companies & agencies are increasingly turning to location analytics to pinpoint audiences, using new types of geospatial data to lift ROI.

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Catastrophe Modeling

In an increasingly unpredictable world, insurers use climate related data streams to effectively manage their capital using our platform, from disaster assessment to maximizing control over policy selection before the risk is in your portfolio.

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Data Monetization

Monetizing “data exhausts” has become a lucrative business for a wide range of companies in Real Estate, Financial Services & beyond. Move beyond internal monetization for marketing & operations - to create data products that can be sold to B2B clients.

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Environmental Management

Monitoring environmental shifts & predicting future changes through spatial data is crucial to minimize environmental degradation. Whether it is analyzing air pollution, disaster management, tracking the spread of forest fires, or wastewater management.

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Fraud Detection

Understanding the spatial context of fraudulent insurance claims or financial transactions is crucial in order to identify & predict patterns - alerting your business ahead of time to minimize the impact on your bottom line.

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Healthcare Analytics

A patient’s location directly influences their health. Whether it’s disease prevention or clinic site selection, considering spatial in your healthcare analytics can have a drastic impact

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IoT Analytics & Smart Cities

By using sensor data, cities can reduce costs in areas such as waste management, street lighting, and public transport. Spatial analysis has a key role to play in making our cities smarter & providing a superior citizen experience.

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Mobility Planning

Make better infrastructure decisions, reduce traffic congestion, and speed up incident response in your city through location-driven solutions.

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Network Deployment

Optimizing telco & utility networks is fundamental to get the right mix of products & services - considering both market requirements & new location data streams that help to understand consumers at a deeper granularity.

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Portfolio Risk Analysis

Using analytical methods with geospatial datasets to model risk to more rapidly and effectively plan, underwrite, and react in insurance is a crucial part of an insurer’s Spatial Risk Management strategy.

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Territory Planning

Optimize your field sales & service performance by designing & balancing your territories using more spatial data to boost sales rep productivity & reduce field & fleet operational costs.

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Real Estate Market Analysis

High-quality Real Estate Market Analysis needs spatial data & analysis. See how Residential & Commercial research teams at JLL & Avison Young use CARTO.

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