Healthcare & Pharma

A patient’s location directly influences their health. Whether it’s disease prevention or clinic site selection, considering spatial in your healthcare analytics can have a drastic impact.

  • bluecross
  • unicef
  • bupa
  • nychealth
  • bayer
  • astrazeneca-vector-logo

Healthcare Analytics

Making decisions that are beneficial to your population’s health isn’t easy - with so much health-related data in silos, different formats & systems. Market leaders choose our HIPAA compliant platform to make critical decisions on resource allocation in their communities, whether you are an insurer, a public health authority or a local government.

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hours less spent on data cleaning per week

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increase in clinic visits

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Client Challenge

UNICEF wanted to use a range of internal and external datasets to identify optimal locations for vaccination centres in Kenya.

CARTO’s Solution

CARTO's Builder product made it simple for UNICEF to manipulate existing location data insights and external demographic data geospatially, identifying a series of high-impact locations for their vaccination programmes.

Site Planning

Whether you need to identify a location for a hospital, medical or dental clinic, or a vaccination centre - considering new data streams relating to health, catchment and population is fundamental to ensure superior customer / citizen service and a better return on investment for your organization. Aligning your physical footprint with online health services isn’t easy between private and public initiatives - but using spatial analysis as part of that process is a game changer.

Territory Management

Optimizing your field sales performance by designing and balancing your territories using CRM data (e.g. Salesforce) and medical points of interest has become a pharma industry standard. Using spatial data to drive decisions leads to bigger and better deals faster, boosting sales rep productivity and reducing your field’s operational costs.

Read Medical Equipment Sales Story


increase in rep productivity

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decrease in fleet fuel costs

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Supply Chain Network Design

Maintaining a steady supply of pharmaceuticals and supplies to medical facilities and pharmacies, whilst ensuring the system is cost-effective is a challenging spatial problem. Using location data streams to monitor distribution management as products move through the supply chain can lead to double digit savings for pharma brands.

See our Supply Chain Webinar
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Take the pain away from selecting, collecting, and consuming spatial data with our Data Observatory, a one-stop shop for all things geospatial data. Work within your own infrastructure, so you can be sure your data is secure, with HIPAA compliant analysis and geocoding.

Augment your own data and broaden your analysis with a wide range of curated datasets on standardized spatial aggregations.

What our clients say

  • CARTO is a tool where you can very easily visualize all the information that you have about an area. So we geolocalized in CARTO all the information that we have about our clinics, our customers, our competitors, all the points of interests that create a profiling of a clinic, and we see if there is a relation of the characteristics of the clinics and the income & the performance of those clinics.

    Juan Jose Casado,
    Data & Analytics Corporate Director at Sanitas

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Schedule a 20 minute meeting with our experts to understand how you can use spatial analysis in your organization.