Eva Cabanach

Announcing Microsoft & CARTO Strategic Partnership

Today, we are excited to announce a strategic partnership between Microsoft and CARTO to bring cutting-edge Location Intelligence (LI) solutions to the enterprise world.

We are turning to Microsoft Azure cloud technology to power our global Basemaps and Location Data Services offering.

Here at CARTO, this marks another important milestone in our company’s journey. Microsoft’s enterprise reliability and reputation will strengthen our Basemaps and LDS solutions, which are already being used by market-leading Business Intelligence and Data Analytics companies such as Alteryx, Qlik, Pitney Bowes, and many others.

Currently, CARTO serves more than 100 million mapviews per month globally.

Microsoft and CARTO are strong believers in the power of location data and Location Intelligence to deliver tangible business outcomes and this partnership is an important step in enabling access to LI tools in the enterprise world. CARTO has achieved co-sell status with Microsoft, enabling Microsoft’s salesforce to offer CARTO Builder and CARTO Engine products on top of Azure Technologies to their corporate customers, driving their delivery of innovative solutions in the Indoor Analytics and Retail optimization space.


There is great potential for every single company to incorporate Location Intelligence & Location Data analysis solutions to help them gain a better understanding about the market landscape, and their customers and prospects behavioural patterns. The partnership with CARTO will allow us to enhance this type of offering to our clients through these Azure-based innovative solutions. Pilar López, CEO at Microsoft Ibérica


Our mission is to democratize Location Intelligence by putting it at the center of our customers' analytics strategy. Together with Microsoft, we will enable everyone to find insights on their location data, making it faster, easier, and safer than ever to deploy location analytics across entire corporations. Sergio Álvarez, CPO and Cofounder at CARTO

As part of the announcement, CARTO’s offering will be available in Azure’s Marketplace to empower data analysts, developers, and data scientists to more easily consume location data and make informed business decisions.

The availability of CARTO Engine and CARTO Builder in the Azure Marketplace provides a single, unified platform to serve both CARTO and Microsoft users looking to purchase and deploy location intelligence within a few clicks, simplifying the installation, and configuration.

Would you like to learn more about the power of this partnership? Contact us and we’ll show you how location data plays a significant role in your business decisions.

About the author
Eva Cabanach

Eva earned a degree in advertising and PR in Madrid. She then moved to London, where she received a diploma in digital marketing and spent four years working at multinational corporations. She became member of the CARTO team in 2015.
She enjoys reading, shopping, and finding the best spots to enjoy good food.

More posts from Eva Cabanach

Related Posts

Ready to optimize your territories with Location Intelligence?

Close circle icon

Contact us

Please fill out the below form and we'll be in touch real soon.